Band of Builders
THE BRIEF
Band of Builders came to Truly with a powerful mission already in place: to support tradespeople and construction workers across the UK who are facing life-changing circumstances. The challenge wasn’t defining who they are, but bringing their incredible story, impact and community spirit to life in a more cohesive, digital-first way.
Their existing digital presence didn’t fully reflect the scale of what they do, the warmth of their community or the variety of support they offer, from financial assistance and home adaptations through to wellbeing support and volunteer-led projects.
They needed a full brand and digital transformation that would bring everything together under one unified identity, whilst making it easier for supporters, partners and beneficiaries to engage, donate and get involved.
WHAT WE DID
We partnered with Band of Builders to completely reimagine their digital and brand presence from the ground up.
This included a full website rebuild, designed to improve user journeys, increase engagement and make key actions such as donating, signing up or volunteering completely seamless.
Alongside this, we developed bespoke logos and brand guidelines, ensuring consistency across every touchpoint, from on-site signage to social media graphics.
Our work also extended into ongoing digital support, including SEO strategy and implementation to improve organic visibility and help more people discover the charity’s mission online.
To support growth and fundraising activity, we delivered PPC campaigns, helping drive targeted traffic during key campaigns and fundraising pushes.
Content played a huge role, too. We created blogs, newsletters and landing pages, all written in a clear, engaging tone that reflects the heart of the organisation whilst improving search performance.
On the design side, we developed a full suite of social media templates, newsletter designs and branded digital assets, making it easy for the team to communicate consistently across all channels without losing the personality that makes Band of Builders so unique.
We helped bring everything together so their message could work harder, reach further and feel more connected across every platform.
THE RESULTS
The transformation has had a significant impact on both visibility and engagement across digital channels.
0%
Increase in user engagement across key campaign pages following website improvements and clearer user journeys.
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Improvement in organic search visibility thanks to ongoing SEO work and content optimisation.
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New monthly user interactions driven through improved landing pages, PPC activity and clearer calls to action.
Beyond the numbers, one of the biggest wins has been consistency. Band of Builders now has a connected digital presence that reflects the strength of their community and the scale of their impact.
Their content is easier to find, their messaging is clearer and their supporters have a much smoother journey from discovery through to action.
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Band Of Builders
Ready to take your business to the next level?
If our work with Band of Builders has caught your eye, we’d love to hear from you.
Whether you’re a charity, brand or growing business, we can help bring your digital presence together in a way that makes sense and actually performs.
Got questions or want to chat about your goals?
Reach out, we’re here to help.
We can’t wait to work together and create something truly remarkable.
